With over 16 years of experience, helping software design teams solve complex problems for the world’s best brands, across Consumer, Enterprise, & B2B environments. Proven track record in building highly cross-functional and collaborative design teams that empower businesses to provide best-in-class customer experience! My work has enhanced the lives of users at companies like Carrefour, Emirates, Fly Dubai, United Cargo, SAS Cargo, IATA, Air China, Toyota, IKEA and many more
Hello, I’m Deepak Krishna,
and i am aCreative Problem SolverCX LeaderDesign ThinkerService DesignerProduct DesignerExperience StrategistHuman-Loving Optimist
and i am aCreative Problem SolverCX LeaderDesign ThinkerService DesignerProduct DesignerExperience StrategistHuman-Loving Optimist
FEATURED WORKS
CX DESIGN & RESEARCH
CARREFOUR FRESH STRATEGY
The fresh area consisted of 4 sub sections – Fruits and Vegetables, Butchery, Fishery and Bakery, all serving a different purpose to our customers.
RESEARCH & UX DESIGN
REDEFINE EXPRESS DELIVERY
RESEARCH & UX DESIGN
WISHLIST
so we took up the challenge to create a more accessible and exiting wishlist functionality for Carrefour customers
RESEARCH & UX DESIGN
GIFT CARD
Digital gift card allowed customers to buy and send Gift Cards of various denomination to their loved ones from Carrefour’s online channels, parallel goal of this project was also to integrate gift cards with Wallet ecosystem to make the checkout process quick and easy.
RESEARCH & UX DESIGN
SCALABLE ITEM CUSTOMIZATION
Password protected
MORE WORKS
The below projects are currently being updated and will be available soon
Product Suitability (FOOD) // Research, Design & Tech Integration
Go Green // Research & Design
PLP, PDP, BLP & Product Cards // Research & Design
Badges & Stickers // Strategy, Design & Guidelines
Header, Mega menu & Side bar // Research & Design
AdTech // Strategy, Design & Guidelines
IBM Food Traceability // Research & Tech Integration
Ratings & Review // Research & Tech Integration
Substitution Journey, Customer & Last Mile // Research & Design
Go Green // Research & Design
PLP, PDP, BLP & Product Cards // Research & Design
Badges & Stickers // Strategy, Design & Guidelines
Header, Mega menu & Side bar // Research & Design
AdTech // Strategy, Design & Guidelines
IBM Food Traceability // Research & Tech Integration
Ratings & Review // Research & Tech Integration
Substitution Journey, Customer & Last Mile // Research & Design
EXPERIENCE
Over the last decade I’ve created insight-led, human-centred experiences for a diverse group of brands
TESTIMONIALS
I got the opportunity to work with Deepak as part of ``Carrefour - Digital`` and it has been an amazing experience. With his strong personality, he can manage & influence the stakeholders easily. He has built the network not just within the design team but also with other functions. He was leading the key strategic projects for Carrefour Digital and was able to deliver the best experience for the customers. His leadership style is unique and is always there to support the team. He will be a great addition to any organization that is looking for a talent who can drive things with a positive attitude. I wish him all the best.
Vinodh Subramani
Design Ops & Strategy - Leading Experience Design @Carrefour, Majid Al Futtaim
Deepak and I worked together on MAF Carrefour, and I was lucky to call him my coworker. He consistently gave 100 percent effort to manage the team and played a significant role in leading and ensuring that we completed assignments on time.
He had excellent time management skills and a knack for keeping everyone calm and productive during intense crunch periods. Any team would be lucky to have Deepak, and I always recommend him for any business looking for a new leader and talent .
Daniel Alshriky
UX / UI Leader | researcher | extended reality XR designer
I had the privilege to work with Deepak from Jan 2017 to date. One word to sum up Deepak is: DEDICATED. Deepak’s work ethics are representative to someone who takes pride in what he does. He has a strong desire to perfect this skill and maintained a good working relationship throughout the organization. He has an extraordinary skill to grasp concepts immediately, while similarly being able to articulate these into a practical user experiences with delightful & magical touch on Visual Design. Deepak has contributed so much to success of the features currently available on the Accelya’s products and definition of the Enterprise Design System consisting of standards development kit, documentation and reusable UI assets. His dedication has always proven by his meticulous, timeous and collaborative approach with various stakeholders across the corporate ladder. Deepak is an absolute asset for any organization and project. Barring the fact that he is exceptional in what he does, his behavior and character contributes to the building of strong and lasting stakeholder relationships. Deepak is a sociable, affable and hardworking individual. His creative sense and enthusiasm for his craft are a great asset any project. It has been and will remain a great pleasure working with Deepak.
Job Mashapa
VP Product Design
Deepak was a lead of the Mercator/Accelya UX Team. He was core member of an excellent UX team which achieved a consistently high performance. He was known for his diligence and attention to detail while designing the products for Mercator/Accelya. My interactions with Deepak was almost on daily basis due to product design but on every occasion we happened to meet Deepak brought a friendliness and a calm to each conversation - a 'safe pair of hands' so as to speak. Deepak has done an excellent job managing the rebranding of Mercator/Accelya and designing the products for loyalty, cargo etc., I would highly recommend Deepak for a job requiring his skillset and I am sure he would be a great team player and amazing UX Design head.
Vinodh Kanna
Product Design | Software Development|Customer Support|Implementations|Digital Transformation| Application Migration| Data center Migration `{`Accelya|Emirates|Mercator`}` & `{` UX/UI Enthusiast `}`
Deepak always impresses with his design skills and attention to detail. He always goes the extra mile, doesn't settle until he's tried out various solutions to a problem and found the best possible one. He is friendly, driven, solution oriented and a true team player. I'm happy I've had the privilege to work with him.
Anand Vijay
Digital User Experience Leader
Idea Hungry. Enthusiastic. Knowledge Hunter. Trend Seeker. Trend Breaker. There could be 1,001 Arabian ways (nights included, given that he is a tireless worker in the search for continued excellence), to describe Deepak's approach to his work. Meticulousness, passion and a result-focused approach have always been part of his work ethic, but one of the best things I have noted about him is his willingness to go beyond mere digital art direction - to take any project that comes his way and take absolute ownership on the job from concept to finish. He has demonstrated this on more than one occasion in his capacity as a Senior Digital Art Director and as my team partner on the Toyota account (and on the Orient Insurance Breast Cancer Awareness work in 2015) with his insatiable capacity to keep pushing the envelope wherever he sees fit - even within a prescribed idea.
Cherry Koshy
Creative Content Specialist
I have been very fortunate to have worked with Deepak, During my short period of time I got to spend with him, I have not only seen him emerge as one of the most competent and highly talented person, but also had been an excellent mentor to me.
Deepak always provide excellent results, he is an expert in his field and adds value at every stage of the project. An extremely committed and dedicated professional that takes his work seriously and continuously exceeds expectations.
Not to mention Deepak is also a very outgoing and fun person to work with and brings an atmosphere of positivity with him.
I wish him every success in his future endeavors.
Sudheesh Kumar
Project Manager
He is a highly dedicated and sincere professional. A good team player with excellent leadership skills.
Philip Thomas
Advisor to Media Sector skill council under skill India (NSDC)
